Botify , the new standard in organic search marketing, today announced that it has closed $20 million in Series B funding and is opening its second U.S. headquarters in Seattle, Washington. Botify's Series B financing was led by Idinvest Partners, with participation from Ventech, bringing the company's total funding to $27 million. The investment will be used to fuel product innovation, customer adoption and success, and global expansion.
Botify's Seattle headquarters, which opens March 1, will be home to both sales and customer success professionals. This team will extend Botify's worldwide footprint, providing enterprises with the data, tools, and diagnostics necessary to create and maintain high quality digital assets for search engines and voice assistants.
"We believe that Botify has the right vision for this market. They're delivering a great impact for their customers and are poised to take the enterprise search marketing sector to new heights," said Benoist Grossmann, Managing Partner, Idinvest Partners. "We are extremely impressed with the work Botify has done to date and we're very excited to continue to support them in this next chapter."
Thomas Grange, CTO and Co-Founder of Botify continued, "Search is the DNA of the web, if it doesn't work, the web doesn't work. With approximately 80,000 queries done every second on search engines, it is critical for companies to optimize the organic search process to be found. In fact, if you're searching the web, you're likely clicking on results optimized based on insights provided by Botify as we are working with some of the world's largest enterprises such as Expedia, Nike, Marriott, and hundreds more."
Founded in 2012, Botify is the standard in enterprise organic search marketing. Unlike existing offerings, Botify is built as a device-agnostic, technical SEO platform, enabling enterprises to build their websites with optimal organic search performance. Enterprises worldwide including Expedia, Nike, Marriott, Zalando, The Home Depot, Refinery29, and Conde Nast use Botify's proven platform to drive incremental revenue and traffic from organic search. Botify is privately-held and has offices in New York, Seattle, Paris, and London. For more information visit https://www.botify.com/.